PITCHING TO MAKE CONTENT FOR AGENCIES lecture notes

what is a content agency, any creative work 

A project starts with an idea, there's a creative brief 

And agree up front how much it's going to cost

Time

Expenses

Agencies have a day rate £400-£1000

A brief 

A party of international business owners are visiting London. Creat something memorable for them that encourages them to set up in the city. It must 'live once' once get home. 

How to work for us

Do your research, there are loads of agencies see what they do, get a shortlist of 6. Make sure you know what they do. Get struck in join things where these people are going to be. 

Make contact, email them. Go to them, approach them. Prove your skills. In your email give an example of wrk. Portfolio, bring different work along to add variety. Ask to see a brief. Produce some ideas, roll with them be creative. 

DELIVER ON TIME

Don't be the typical artist. Deliver on time, top quality work, be organised, dress appropriately etc BE PROFESSIONAL 

When contacting be precise, and to the point, name, what you do, work and express you want to meet, 3 contacts max! Leave a week, re write the email. 

Really research your agencies, make sure they are good!